Taking Census of Student Success

Our team and adviser: Ben Kauffman, Professor Frances Ward-Johnson,
Kaitlin Carlin, Craig Orsi, Molly Calpin and Claire Derreberry

Bravo to Elon’s 2010 student Bateman team! For the fourth consecutive year, Elon’s team finished in the Top 20 in the nation in the prestigious student showcase of public relations campaigns.

The U.S. Census Bureau was the client in this year’s case study competition, established by the Public Relations Society of America to give university students an opportunity to exercise analytical and problem-solving skills.

Elon students competed for the first time in 2005, gaining valuable experience that led to third-place nationally in 2007 and two Top 10 finishes before this year’s Top 20. Congratulations to 2010 national winner University of Georgia.

The Bateman competition is a project of the Public Relations Student Society of America, founded by PRSA in 1968. The student organization has grown to more than 9,600 members and 280 chapters at colleges and universities in 43 states. Elon has one of the 10 largest PRSSA chapters in the nation.

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