5 W’s and an H

Rudyard Kipling poses in his study in 1895

Rudyard Kipling memorialized the five W’s and H in a poem accompanying the tale of “The Elephant’s Child” when he wrote:

“I keep six honest serving-men
(They taught me all I knew);
Their names are What and Why and When
And How and Where and Who.”

At the AEJMC national conference in Denver last week, I heard a fresh perspective on the five W’s and H.

In a presentation about helping students to write resumes and cover letters in pursuit of internships and eventually jobs, a speaker made a startlingly simple statement that can benefit students greatly.

Complaining that too many cover letters simply repeat what is in the resume, the speaker said that a resume should answer Who, What, Where and When — in other words, the basic facts of academic and work experiences — and the cover letter should answer Why and How, which will require analytical observation on the part of the student.

This makes a lot of sense, and it’s an easy way to explain to students how the cover letter and the resume should differ.

Explore posts in the same categories: Internships and Careers, Students, Writing

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: